Copywriting, branding & websites for wellness, hospitality & creative businesses with a spark
We turn your bright ideas into brands that sound clearer, look bolder, and feel unmistakably you by bringing together three experts so that your business has a solid, strategic foundation which runs through your visuals, copy and website.
Turn the spark people feel in real life into a brand they recognize, trust & choose
Maybe you’re launching something new.
Maybe your brand has grown, shifted or outlived the version you started with.
Maybe you’ve got the ideas, the energy and the ambition but your words, visuals or website aren’t quite carrying it yet.
You don’t want a brand that blends in.
You want a brand that doesn’t just look good.
You want one that lights something up in the right people.
Brand strategy, copy, visual identity & websites in one joined-up studio.
At Igni, brand communications, design and websites are created to work together.
Because your brand isn’t just your logo. It isn’t just your copy. It isn’t just your website. It’s the full feeling people get when they meet your business.
So we shape the words, visuals and digital experience around what makes you distinct: your energy, your values, your voice, your audience and the way you want people to feel.
The result? A brand that feels clear, confident and full of character.
Here’s how we do it:
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Bex starts with brand communications and strategy exploring your purpose, positioning and personality so people understand who you are, what you do and why it matters. This work sets a strong foundation so your business is easier to remember, trust and choose.
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Jamie creates distinctive visual identities and a clear creative direction which captures the feeling behind your business. Get ready for a visual identity you’ll love which can be recognized anywhere.
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Paige builds out a thoughtful, practical website that brings your brand together and guides people towards the next step. You’ll finally have a website you can’t wait to show off instead of one that makes you cringe.
For brands that want to feel considered, not copied
Igni is for businesses that care about the details.
The tone.
The feeling.
The tiny moments that make people pause and think, yes, this is my kind of thing.
We work with wellness, hospitality and creative businesses that want to show up with more personality, more clarity and more confidence without losing the heart of what made them special in the first place.
Because the best brands don’t just look good.
They become a business people want to gather around.
Campfire stories…
Three creative brains.
One joined-up brand.
Igni Made is powered by three experienced business owners across the UK and US, bringing together strategic words, thoughtful visuals and websites that actually work.
That means your brand won’t be passed from one disconnected person to another, losing bits of yourself along the way.
You’ll get a collaborative team shaping the strategy, message, look and experience together so that everything feels clear, consistent and unmistakably you.
We do numbers as well as words: +28 years combined experience. 30+ brands launched. 2 time zones. 3 experts. 539 s’mores eaten.